Moving Motivators

10 intrinsic motivators, scientifically grounded, played as a card game. CHAMPFROGS: what really drives you?

Jurgen Appelo Management 3.0

What are Moving Motivators?

Moving Motivators is an exercise from Management 3.0, built on the motivation research of Daniel Pink, Steven Reiss, and Edward Deci. Jurgen Appelo distilled from it 10 universal motivators and encoded them as an acronym: CHAMPFROGS.

The idea: every person is driven by a unique mix of these 10 motivators. Once you know which motivators matter most to you (or to your team), you can make better decisions — about jobs, projects, changes.

The CHAMPFROGS model

C
Curiosity
H
Honor
A
Acceptance
M
Mastery
P
Power
F
Freedom
R
Relatedness
O
Order
G
Goal
S
Status

How it works: sort the 10 motivators by importance (left = unimportant, right = very important). Then, for an upcoming change, rate whether each motivator will be affected positively or negatively.

Motivator check

Rate how important each motivator is to you (1 = unimportant, 5 = extremely important).

I want to learn, investigate, and discover new things.

Unimportant Very important 3

My personal values are reflected in my work.

Unimportant Very important 3

The people around me accept and appreciate me.

Unimportant Very important 3

My work challenges my competence and I get better at it.

Unimportant Very important 3

I have enough influence over what happens around me.

Unimportant Very important 3

I am independent in my work and in my decisions.

Unimportant Very important 3

I have good social contacts and relationships at work.

Unimportant Very important 3

There are enough rules and structures for a stable environment.

Unimportant Very important 3

My life purpose is reflected in my work.

Unimportant Very important 3

My position is respected by the people around me.

Unimportant Very important 3

Inspiriert von Jurgen Appelo — Management 3.0

Applied to

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Trivia

  • CHAMPFROGS stands for: Curiosity, Honor, Acceptance, Mastery, Power, Freedom, Relatedness, Order, Goal, Status.
  • The 10 motivators are based on Steven Reiss' 16 Basic Desires, simplified and adapted for the workplace.
  • Moving Motivators is the second most popular Management 3.0 tool — after Delegation Poker.
  • Appelo recommends using Moving Motivators in hiring interviews: do the candidate's motivators fit the role?
  • Fun fact: Appelo picked the name CHAMPFROGS because it is easy to remember — not because of any deeper meaning.