GROW Coaching Model

The GROW model is the most widespread coaching framework in the world. Four stages — Goal, Reality, Options, Will — lead from goal setting to concrete action.

John Whitmore / Alan Fine Coaching for Performance (1992)

What is the GROW model?

GROW stands for Goal, Reality (the current situation), Options and Will (willingness and next steps). It was developed by Sir John Whitmore as a structured coaching conversation.

The model works because it guides the coachee through a natural thinking process: first clarify the goal, then understand reality, then explore options, and finally commit to concrete steps.

Self-coaching with GROW

Walk through the 4 stages and build your action plan.

Goal — What do you want to achieve?

Inspiriert von John Whitmore — GROW Coaching Model

Applied to

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Trivia

  • Sir John Whitmore was a professional racing driver before he became a coach — he raced at Le Mans.
  • The GROW model is used by more than 80% of professional coaches worldwide.
  • Alan Fine, co-developer of GROW, was originally a tennis coach — he transferred sports psychology to business.
  • Whitmore studied under Timothy Gallwey ("The Inner Game of Tennis") — the principle: unlock potential rather than instruct.
  • "Coaching for Performance" has been translated into 30 languages and is considered the bible of business coaching.